24Print
Corporate website redesign for the Kyiv’s stars of printing service.
24print is a modern Ukrainian printing service that operates round-the-clock, catering to online and offline customers from the creative and other industries. When approached to design the new corporate website, we collaborated closely with the marketing team and management to meet their specific needs.
To ensure a swift launch, we divided the project into two stages: the first stage focused on the site concept and a new home page for their marketing campaign, followed by the development of a catalog, an online ordering system, and a blog.
Our primary goal was to create a website that offered a user-friendly experience that could quickly convert visitors into leads. To achieve this, we included all the necessary information on the first screen, such as key contacts, order tracking, and an online form to streamline interactions. We designed the site’s catalog to showcase their services visually, providing detailed information for advanced users and improving search engine optimization.
In terms of design, we merged the company’s existing splendid monochrome identity with stylish images from their team. While keeping the effects minimal, we added subtle details like transitions and micro-interactions to enhance the overall aesthetics and user experience.
Our design approach focused on content and aesthetics, enabling 24print to concentrate on its core strengths without losing e-commerce functionality. We aimed to reinforce their leading position in the Ukrainian printing services market by emphasizing their commitment to excellent service. The website seamlessly represents their care for customers and serves as an extension of their offline services.
Credits
Dmytro Boychuk
Art Direction
Oleh Smieltsow
Web Design
Veronika Chaban
Growth Design
